The heart of the computer was a Motorola 68000 microprocessor running at 7.8336MHz, connected to 128kB RAM shared by the processor and the display controller. Upon the release of its successor, the Macintosh 512K, it was rebranded as the Macintosh 128K. Sales of the Macintosh were strong from its initial release on January 24, 1984, and reached 70,000 units on May 3, 1984. The Macintosh was introduced by the now-famous US$370,000 (equivalent to $921,682 in 2020) television commercial directed by Ridley Scott, ' 1984', which aired on CBS during the third quarter of Super Bowl XVIII on January 22, 1984. It had an initial selling price of US$2,495 (equivalent to $6,215 in 2020). A handle built into the top of the case made it easier for the computer to be lifted and carried. It played a pivotal role in establishing desktop publishing as a general office function.
Its beige case consisted of a 9 in (23 cm) CRT monitor and came with a keyboard and mouse. The Macintosh 128K, originally released as the Apple Macintosh, is the original Apple Macintosh personal computer. Motorola 68000 7.8336 MHz (6 MHz effectively) Īpple Macintosh 128K in trilogy «Back to the Future»
